Egyptian Papyrus
Rhind Mathematical Papyrus, an Egyptian document more than 3,600 years old, introduces the roughly 85 problems by saying that he is presenting the "correct method of reckoning, for grasping the meaning of things and knowing everything that is, obscurities and all secrets."

Customer Retention

In the age of convergence, customer churn is a concern for service providers, challenging most retention techniques...

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If Human beings are predictable

Posted on: December 25th, 2014 by Think@iQG

In of the recent articles published on the internet the author was discussing the views of a senior executive of the US justice department about the risks of using advanced analytics or rather predictive analytics to assess the possibility of a convict repeating crime.

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Patent Trolls

Posted on: December 18th, 2014 by Think@iQG

Patent trolling is an activity in which companies (also called non-practicing entities, or NPEs, because patent trolling is their only activity) buy up patents merely for the purposes of extracting licensing fees from companies using the patents’ technologies.

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Retail Outside-In

Posted on: December 11th, 2014 by Think@iQG

A lot of work is being done in the space of retail analytics. In fact it was nice to see an advertisement by the Big Blue that talks about how they found out that a bakery sold more sandwiches when it rained and how they used analytics to get to this conclusion and how such conclusions will lead to a smarter planet.

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Predictions can go wrong

Posted on: December 6th, 2014 by Think@iQG

By definition Prediction refers to the possibility of an event happening. The possibility in most cases is measured in terms of percentage like the possibility of a customer churning is 80%. That means that there is a 20% chance that the customer might not churn.

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